EYE ON INNOVATION: GolfBoard Designers Take a Swing at New Approach to Golf Carts

Our search for innovation has led us to the golf course. Well, it is summer after all.

The makers of GolfBoard claim it is the greatest invention in golf since the graphite shaft and is forever changing the way golfers experience the game. Hyperbole aside, it does look like a fun alternative to riding a golf cart.

The GolfBoard is powered by a lithium-ion battery, and is a fully electric vehicle that golfers basically stand on and steer. Designers incorporated front and back gear boxes that provide power to all four wheels, plus a proprietary “Spring Deck” technology that uses flexible spring plates that provide a smooth ride. The GolfBoard also includes an industrial-grade electric motor and fully enclosed drivetrain for reliability and low maintenance.

More than 200 U.S. courses now offer GolfBoard rentals, and the product has been winning awards, including Best New Product Award at the 2014 PGA Merchandising Show, and the 2016 Best Club Transport Award from Golf Digest Magazine. The magazine calls it “a combination of electronic snowboard and golf cart” that “provides a bit of a workout for those feeling guilty about not walking.”

Beyond the golf course rental market, GolfBoards sell individually for $6,500.